Google Analytics glossary of terms

Google Analytics is an amazing set of tools and resources that, when used correctly, can provide answers to many questions regarding how your site is performing and how your users interact with it.

Whilst brilliant, it’s also a minefield of terms and can be very daunting to a non-expert, so we recommend referring to this glossary of terms by Loves Data.

The glossary will help you better understand the raw data reports. However we also strongly recommended that to get the best of the data you should work with us and our expert partners to formulate the right questions, analyse the data and come up with answers and solutions that will make your website work harder for you and your audience. Loves Data Google Analytics Glossary