The nuts and bolts of SEO.
What is SEO?
SEO is the art of optimising your site to Google’s best practice. It can seem confusing, but there are a load of rules that Google want websites to stick to that ensures their searchers get the best, safest and most relevant results.
How does it work?
On-site and off-site, there are many dark arts that help bring your site up the Google rankings. But more commonly, this is often done by tailoring your existent content, and continually adding new, useful content that Google will WANT to show people.
What do you win?
More visitors, more customers and more revenue. Over the longer term, SEO is bound to generate more money for your business and can help you achieve the next stage of growth as a business.